REGENT MALL PICS
Special thanks to Marilyn Rees-Biggar for the photos

Thanks to all teams who took part in 2008 Regent Mall Show

MOOSE IS LOOSE AT SPEEDSPORT

Irving Lubricants to Sponsor Canada’s Only  
Weekly Pro Stock Division

Wednesday April 16, 2008  
Fredericton , NB – Speedway 660 is pleased to announce that Irving Lubricants has signed a multi year deal to sponsor the weekly Pro Stock Division.   The Irving Lubricants Pro Stock Division will be entering its 15^th year as the only weekly Pro Stock Division in Canada . 

Irving Lubricants has been a great supporter of Speedway 660 over the years sponsoring Best of the Best Pro Stock events over the last several years and also being the primary sponsor on Terry and Justin Labonte’s Peterbilt 250 entries in 2007.  

Irving Lubricants becomes only the second company in Speedway 660 history to sponsor the long standing Pro Stock division at Speedway 660.  CARQUEST (formerly McKerlie Millen) has held the title since the speedways inception.

“We can’t express how excited we are to be able to carry on the tradition of weekly Pro Stock Racing at Speedway 660.  We pride ourselves on providing our customers with a quality product and this is an extension of that pride.  The weekly product at Speedway 660 is second to none.  We, at Irving Lubricants, are launching an expanded line of synthetic engine oils this spring and we couldn’t think of a better way to tell everyone about the new product.”  said Matt Mannette, Marketing Manager Irving Lubricants Division.

“We couldn’t be more excited about heading into 2008 with Irving Lubricants as our primary sponsor on our Pro Stock Division.  These guys and gals are a class act and have some great products to bring to our customers and our racers.   They are also race fans and are investing significantly in our sport throughout the region. ” said Steve Burns, Co-owner of Speedway 660. 

“Our weekly Pro Stock Division is unique in that it is the only weekly Pro Stock Division in Canada and we want to take this opportunity to thank CARQUEST and specifically Wayne Johnson for their 14 years support in helping us build this division.  Having said that we are very excited about taking it to the next level with the great support from Irving Lubricants.” said Chris Johnston, Co-owner of Speedway 660.

Look for Speedway 660 and Irving Lubricants this weekend at the Radical Speed Sport Car Show in Moncton .  The Irving Lubricants Pro Stock Division will hit the track for the first time on May 24^th for the Riverview Ford Season Opener.  Check out the complete 2008 schedule at www.speedway660.com

For further information, please contact:

Chris Johnston, Co-owner

Phone 506-455-3181

Fax 506-451-7223

or chris.johnston@nbisonline.com 

For Information:

Info: 506-454-RACE (7223)

Web: www.speedway660.com  

Irving Lubricants manufactures and packages a full line of automotive and industrial lubricants, and specialty products, using the latest blending and handling technologies as well as Oil Analysis programs at our ultra modern plant in Saint John, New Brunswick

For further information, please contact:

Jason Bartlett, Territory Sales Representative - Atlantic

Phone 506-202-2763

Fax 506-632-7001

Or Jason.Bartlett@irvingoil.com

For Information:

Info: 800-574-LUBE

Web: www.irvingoil.com

2008 Schedule Now Online!!

A New Era of Entertainment!!!

Saturday January 26, 2008 
FREDERICTON: Entertaining a new generation is the focus of one of Canada's top stock car racing facilities for the 2008 season. A new name and a commitment to a new era of entertainment had race teams and fans excited at the annual awards banquet at the Fredericton Inn on Saturday night.

Speedway 660, located on Route 660 near Geary, will be the home of "Wic-Kid family fun" when the racing season begins in May. Entertaining long time racing enthusiasts and a new generation of fans will be the focus every week of the upcoming season.

"Our drivers and crews provide an on-track product unequalled in Canada, but now we are going to raise the bar on the entertainment value of that product" said Speedway 660 co-owner Steve Burns. "We are repackaging the entire racing program with a focus on entertainment for the kids and families who come to visit us."

Speedway 660 has an extremely loyal fan base, but needs to reach new fans to grow to the next level. In the coming weeks, more work will be done as the branding exercise currently underway is completed.

"As much as some people may think we are in the racing business, we're actually in the entertainment business" said Speedway 660 co-owner Chris Johnston. "We've been doing this for 12 years and realized, with the help of our fans, sponsors and race teams we had built one of Canada's best speedways, but now its time to make it bigger and better."

Speedway 660 will see many changes during the 2008 season highlighted by a complete fan-focused entertainment package each and every race date. As part of the branding exercise, the speedway has unveiled the new face of the speedway, Speedway the Moose.

The mascot made his debut in front of over 350 fans, sponsors, race teams and speedway staff at the Fredericton Inn on Saturday night.

"I know people now have big expectations for the 2008 season and we intend to live up to them and more, so be prepared to be entertained" said Burns. "In addition to new ways to entertain our race fans, we are developing innovative ways to attract more fans to the speedway."

Speedway 660 will also see some major improvements to the facilities infrastructure as well. An electronic scoring system and race management software will be implemented for the new season, providing immediate scoring results and information to race teams.

A sneak peak of the 2008 schedule was released Saturday night with the major events that make up a great summer of racing. The entire 2008 schedule is expected to be released in February in conjunction with the launch of a brand new Speedway 660 website.

Awards were also handed out to the top drivers for the 2007 season. 

Banquet pictures coming soon!

NEWS ARCHIVES